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Embark on a personalised grooming journey with Parsa Rad, hailed as the Barber of the Year by Esquire magazine and recognised as Britain's best shave master. With a remarkable legacy, including collaborations with the likes of Braun & GQ, Parsa Rad has curated distinguished experiences for a clientele that spans the House of Lords, ministers, Middle Eastern royalty, menswear fashion creative directors, and renowned music agents. Having honed his craft in the heart of Mayfair and Soho for 15 years, Parsa Rad brings a wealth of expertise to every haircut. His client list is extensive and continually expanding, showcasing his commitment to excellence in grooming.
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HAIRCUT & FINISH
£80
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LA PERSE SHAVING EXPERIENCE
£80
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BEARD TRIM
£40
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THREADING
£25
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INTERNATIONAL REQUESTS ON DEMAND
I made my first visit the Parsa Rad's studio recently, tucked away on Berwick Street and it was just the thing I needed after a busy week. From start to finish, the whole experience was incredibly relaxing and comfortable, with Parsa calmly taking the time to explain each step of my shave and the processes behind them. It was meditative and decompressing but also refreshing and I felt a lot lighter and rejuvenated after jumping from the seat. And I looked a lot better than I did when I first entered the studio! Totally recommend his treatment and approach to shaving, and I will be back again soon.
I had a wonderful experience at the Parsa Rad grooming studio today in Berwick Street. Parsa provided an excellent consultation, explaining each step of the shaving process and detailing the products he used. The precision of the beard grooming with scissors was remarkable, and the accompanying face massage was incredibly relaxing. What truly set this experience apart was the 3D music immersive experience. The gradual transition from soothing sounds helped clear my mind and create a sense of peace and relaxation that reminded me of the pure happiness of my childhood. I highly recommend everyone to try this unique and rejuvenating experience. Thank you to Parsa for a truly exceptional visit.
Parsa was my barber for almost eight years during my time in London. He is incredibly skilled and gifted - and is an artist when it comes to beards. He is also a great guy with a fun and calming presence.
If the measure of a great barber is not just the quality of the haircuts but the depth of the relationship built over time, then Parsa is truly in a league of his own. For over a decade, Parsa has been the go-to barber for not just me but now, also for my two children. Every two weeks, like clockwork, we find ourselves in his chair, not just for a haircut but for the warmth and camaraderie that comes with each visit. Parsa is an artisan of his craft, blending immense skill with a genuine care for his clients.
Have been using Parsa since I can remember and have loved every minute of it, I've always admired his product knowledge and advice, so was thrilled when he launched his own collection! He deserves every success for crafting a range with such a personal level of detail and quality, trust me..it's what every man needs!
The experience was top notch - Parsa's beard expertise is unmatched, plus the oils & scents used throughout the process make it very relaxing
Parsa is a true master of his craft. His level of professionalism, care and attention to detail are unmatched. Thank you Parsa!
Parsa is exceptional. I now realise I have been wasting my time for so many years with other barbers and hairdressers. Meticulous, impeccably clean, and a warm personality. Thank you, Parsa. Loving your perfume and shaving range. Keep them coming!
If you are a smart professional who cares about your look, Parsa is you man - Best hairdresser in London - Fact. Unparalleled service and product. Met Parsa 4 years ago - being seeing him religiously every month since. Highly recommend 💯.
Brilliant haircut, and a fantastic barber and stylist! Parsa is amongst the few barbers I’ve seen that truly love their job, are proficient at their job and care for the service they provide. I highly recommend him.