LA PERSE

Premium personal care for passionate souls, crafted by award-wining barber Parsa Rad.

La Perse is a boutique collection of high-performance grooming essentials, complemented by an eau de parfum, inspired by the rich traditions of Persian rituals.

Each product reflects Parsa's expertise, passion and commitment to quality that has earned him a loyal following over two decades.

Discover the essence of La Perse.

DISCOVER

La Perse offers five essential products to help you maintain healthy-looking skin and keep your beard in check, plus a fine fragrance for the perfect finishing touch.

This exclusive range is available only at Laperse.co.uk and Parsa Rad Barbiere, located at Two Floors Studio, 72 Berwick St, London W1F 8TD (first floor).

SHOP NOW

PRODUCTS

1 of 8
Fraser Bush
2 months ago

The experience was top notch - Parsa's beard expertise is unmatched, plus the oils & scents used throughout the process make it very relaxing

Stephan Charalambous
2 months ago

Parsa is a true master of his craft. His level of professionalism, care and attention to detail are unmatched. Thank you Parsa!

Ed Abedian
6 months ago

Parsa is exceptional. I now realise I have been wasting my time for so many years with other barbers and hairdressers. Meticulous, impeccably clean, and a warm personality. Thank you, Parsa. Loving your perfume and shaving range. Keep them coming!

Ben Bardsley
8 months ago

If you are a smart professional who cares about your look, Parsa is you man - Best hairdresser in London - Fact. Unparalleled service and product. Met Parsa 4 years ago - being seeing him religiously every month since. Highly recommend 💯.

Rasoul Shams
7 months ago

Brilliant haircut, and a fantastic barber and stylist! Parsa is amongst the few barbers I’ve seen that truly love their job, are proficient at their job and care for the service they provide. I highly recommend him.